Enable Cross-Functional Alignment that Puts Your Customer at the Center
The more complex retailers and wholesalers become, the greater the risk of the silo trap. When departments function independently without regard to other departments, they undermine shared corporate vision.
Business & Technology Alignment
Align business functions around a common roadmap to drive profitability.
With the increasing complexity of systems and processes for retailers and wholesalers, comes a greater risk of the silo trap. Business departments begin to function independently, without regard to other departments and breakdowns occur between people, systems, processes, and data.
In addition, when cross-functional business and technology efforts are not aligned around a common roadmap and plan, key initiatives are derailed due to the many competing priorities across the organization.
Technology & Innovation
Maximize technology to drive business exceed customer expectations.
Technology has evolved from a business enabler to the essential backbone required to compete successfully in modern business and retail. Without the right IT strategy, organizations cannot profitably manage their business and deliver a quality customer experience.
Category Management & Foodservice
Master the art and science of getting your mix right.
Data can tell you what products people want and at what price. But it takes deep insight to know what they expect from your brand and on your shelves. Make the wrong choices, and you forfeit sales dollars. Worse, you could jeopardize customer relationships.
The right products generate profits, reflect your brand, and strengthen your customer connections, performing triple duty to help you capture and keep greater share of wallet while increasing your market share.
Customer Strategy & Experience
Connect more deeply and profitably with customers through personalized experiences.
It’s no longer enough to have the right product at the right price. Customers buy from brands that “get” them. And your digital marketing program is your best tool for demonstrating that you do.
An end-to-end digital marketing approach starts with better insights and ends with better, more authentic customer-centric value propositions delivered across the right channels at the right times.
Keep your business transformation on track.
It can be hard to find the right people with the right skill sets for any job these days, and your customer-first business transformation initiatives are no exception. Whether you need talented developers and programmers, visionary IT specialists, business intelligence support, finance or accounting leadership, or managers of Category Management, recruiting and onboarding the best talent takes time and resources you don’t have to spare.
Save time and stay focused by entrusting Impact 21 to quickly and successfully identify, onboard, and manage the best candidates for each critical position you need to fill.