Impact 21 is your retail consulting partner.
Clients enjoy our unique blend of expertise & approachability—
working together to transform strategy, operations, technology, & customer engagement.
Our Clients
Impact 21 supports a variety of projects with clients in the petroleum/convenience, c-store, and retail markets worldwide.
In Loving Memory of Patti Safford
It is with deep sorrow that we announce the loss of our beloved friend and colleague, Patti Safford. Patti passed away unexpectedly on Monday afternoon, January 13, 2020. Words cannot express how deeply saddened we are by this news.
Evolving Your Brand in a Dynamic Market
The current retail landscape is awash with rapidly changing consumer, competitive, and technological trends, creating limitless opportunities for retailers. However, this unprecedented pace can be tough to keep up with, let alone be progressive. Layer in some...
Why Should You Audit and Refresh Your Customer Loyalty Program?
In Pursuit of Customer-Centricity Many retailers have proclaimed to their stakeholders that customer-centricity is their number one goal. We don’t imagine this – we’ve read it in 10K reports and press releases, listened to it in presentations, and heard it in...
NACS Daily – Loyalty Tools Can Aid in Crisis Management
Connect with customers via email and loyalty apps to inform, build trust and entertain. ~ Courtesy of NACS Daily MagazineImpact 21's Jeannie Amerson shares her insights with NACS Daily Magazine. While convenience and fuel retailers are focused on managing the...
Opportunities for impact are everywhere!
Sign up and stay up to date on industry best practices and trends