Chad Winterboer

Principal Consultant

Cross-Functional Process Improvement, Retail Automation, Organizational Alignment, and Business Intelligence 

Chad Winterboer, Principal Consultant with Impact 21, has 20 years of practical and technical experience in the convenience retail industry. In this role, Chad focuses on aligning financial and technology personnel and processes with business strategies. Chad ensures his projects and solutions are practical, value driven and aligned with organizational goals. He has a strong background in developing teams to work cross functionally and in supporting employee training and development.

Chad continues to work with many Impact 21 clients on multiple accounting projects including implementations and integrating acquisitions. He also supports Impact 21 clients in all facets of Accounting and Finance, including as Interim CFO or Controller. Chad is an industry expert in convenience store retail accounting processes and best practices, as well as an experienced user of multiple accounting solutions.

Before joining Impact 21, Chad held several positions with Prima Marketing, LLC, the largest 7Eleven licensee. During his tenure, Prima grew from 14 to 90 stores. As a company officer, Chad managed accounting, IT and retail automation teams and championed numerous cross-functional projects such as Focal Point and customized BI, price book, POS scanning, item level inventory management, computer assisted ordering, and rebate management. Prior to Prima, he held several accounting positions for Avanti Petroleum, a 70-store chain.

Chad is a graduate of the University of Northern Iowa with a degree in accounting.