Burchfield and Kula bring deep expertise in Store Operations, Store Systems, Strategic Planning, Organizational Leadership, Project Management, Payments, and Loyalty.

Impact 21, a retail consulting, analytics and services company, announced the appointment of Scott Burchfield, and Mirek Kula as its newest Senior Principal Consultants. These new consultants will help Impact 21’s clients by offering special, in-depth expertise gained from their repeated track records of success.

“Scott and Mirek are such tremendous additions to our team,” said Impact 21 President, Lisa Biggs Stewart. “They each have very interesting and extraordinary backgrounds which make them true experts in their respective disciplines. Our clients will benefit greatly from Scott and Mirek’s expertise and we couldn’t be happier to have them join the Impact 21 team.”

Scott Burchfield

Burchfield has broad experience in convenience and fuel retailing, grocery, drug and home goods. He utilizes his expertise and strategic vision to build and energize companies’ organizational infrastructures, product and services, processes, and sales and marketing strategies, leading to optimized results. Burchfield builds strong teams by effectively communicating, gaining consensus, and by creating and executing plans that deliver measurable results.

Through the help of a mentor, Burchfield became the youngest District Manager in Eckerd history. In turn, he has guided many team members into senior leaders of highly successful companies through his various senior leadership roles. Burchfield served as VP of Operations for Giant Oil, Director of Strategy, Optimization, and Acquisitions Integration for Sunoco, VP of Operations Services & Process Improvement for Mid Atlantic Convenience Stores (MACS), and in other executive leadership roles for The Pantry Inc., Bed Bath & Beyond, and Winn-Dixie.

Mirek Kula

For over 30 years, Kula has been a proven contributor and hands-on practitioner in emerging trends and technologies in alternative and mobile payments, lottery systems, and mobile value-added services. Kula has extensive expertise in payments and lottery, along with strategic contributions in adjacent domains: loyalty, data analytics, omnichannel integration, and other transactional services.

Kula has worked extensively throughout North America, Europe, and several countries in the Middle East, Pacific Rim, and South America. Kula has been a major contributor in the development of mobile financial services and electronic wallet strategy, product lifecycle, and benchmarking efforts of several major MNOs and financial institutions, TSM services providers, and mobile payments platform suppliers.

For many years, Kula served as a senior member of the Innovation Center at IGT (previously GTECH), focusing on the generation, evaluation, and prioritization of new technology ideas and business models. As Director, Technology Standards, he served as the company’s representative to several Technology Standardization Steering Committees and Working Groups, including NASPL, WLA, ANSI, ITU-T, NACS, and PCATS (now Conexxus), and formulated and managed the company’s Academic Cooperation Program with MIT, Brown University, and the University of Science and Technology, Krakow, Poland.