Impact Insights
Impact Insights
Our team has been around the block when it comes to our areas of expertise. Join us as we share company and industry news, trends, and insights.
Congratulations, Calin Stewart!
We are extremely pleased to announce our very own Cal Stewart has successfully completed Officer Candidate School among the November 2018 graduating class at Quantico, VA. Cal grew up playing as a child at Impact 21 and later joined the staff as he got older. He...
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Lesley Saitta to Speak at CSN Conference
Lesley Saitta will present the role diversity plays in shaping future leaders in the retail and convenience industry. Impact 21, a retail consulting, analytics and services company, announced its CEO, Lesley Saitta, will be presenting at the inaugural Convenience...
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Impact 21’s Bill Hanifin and Casey McKenzie Speak at NACS Show 2018
Impact 21, a retail consulting, analytics and services company, announced its participation at NACS Show 2018 in Las Vegas. NACS (National Association of Convenience Stores) serves the convenience and fuel retailing industry by providing industry knowledge,...
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Casey’s General Stores Selects PriceAdvantage Fuel Price Software
PriceAdvantage will enable Casey’s to implement a centralized pricing strategy that utilizes data-driven pricing rules and price optimization capabilities.Source: PriceAdvantage.comPriceAdvantage, a fuel price management and price execution software company and...
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Lesley Saitta sees the future
The Wise Marketer sat down with Lesley Saitta, founder & CEO of Impact 21 to talk about the state and future of C-Store loyalty. Source: The Wise Marketer TWM – To get our readers grounded, tell us a little bit about Impact 21 and how you became so involved...
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Transform Your Loyalty Program by Using Analytics – Part 2
How can c-stores and retailers know if the data they are using truly affects the bottom line? Creating and maintaining a measurement plan for a loyalty program is an important part of pre-launch planning activities. Read more about the future of loyalty...
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Impact 21 Promotes Gabe Olives to Vice President of Emerging Technologies
Olives has recently been promoted at Impact 21 from his previous role. He brings deep expertise and skills in project management, IT organization, retail automation, process management, fuel management, convenience retail leadership, technical standards and...
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How to Achieve Success in the Next Generation of Customer Loyalty – Part 1
Loyalty programs have existed from the beginning of modern retail. Yet, there are new and different ways companies are changing loyalty and customer engagement programs. Read more about the next generation of loyalty programs in part 1 of this two-part series....
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Impact 21 Welcomes Liza Salaria and Michael Taylor as New Senior Principal Consultants
Salaria and Taylor fill new roles in Impact 21 and bring deep expertise in Fresh Food Program Development and Food Service Strategy.Impact 21, a retail consulting, analytics and services company, announced the appointment of Liza Salaria and Michael Taylor as its...
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NACS: 5 Questions with Lesley Saitta
NACS featured an interview with Impact 21's CEO, Lesley Saitta, in their Convenience Corner monthly web series designed for convenience store operators or those considering opening a store. Impact 21 has been providing c-store retailers with cost effective,...
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