by Impact 21 | Dec 23, 2019 | Blog, Industry, Loyalty, Trends
By Matthew Stern Source: Forbes Despite all the offers and perks, a significant number of customers turn their noses up at loyalty programs. A full 38 percent of consumers are not interested in joining due to their lack of perceived value, according to a study...
by Impact 21 | Oct 7, 2019 | Blog, Events, Industry, Loyalty, Payments, Technology, Trends
Source: CSNews With today’s consumers spending more time engaged with their mobile devices than ever before, mobile marketing and customer loyalty are increasingly taking center stage in convenience store retailers’ quest to connect with shoppers. During the...
by Lisa Biggs Stewart | Sep 6, 2019 | Blog, Convenience Store Industry, Industry, Technology, Trends
Mobile-enabled, app-based solutions can engage today’s more tech-advanced employment pool. Source: CStore Decisions Retailers across all channels are continually looking for better ways to attract, onboard, train and engage new talent in a way that improves our...
by Impact 21 | May 30, 2019 | Blog, Collaboration / Teams, Fuel, Industry, Retail, Trends
Fuel retailers generally utilize one of two fuel pricing methods to determine new fuel prices and execute price changes: decentralized or centralized pricing.Based on information provided by fuel retailers who have shifted from a decentralized to a centralized pricing...
by Impact 21 | Jul 27, 2018 | Blog, Convenience Store Industry, Industry, Loyalty, Trends
The Wise Marketer sat down with Lesley Saitta, founder & CEO of Impact 21 to talk about the state and future of C-Store loyalty. Source: The Wise Marketer TWM – To get our readers grounded, tell us a little bit about Impact 21 and how you became so involved in...
by Impact 21 | Apr 19, 2018 | Blog, Convenience Store Industry, Industry, Trends
Rob Gallo weighs in on whether the new Amazon Go cashierless convenience stores will set a new, successful trend. Source: Convenience Store News NATIONAL REPORT — Amazon made headlines recently with the opening of its Amazon Go store, featuring a grab-and-go concept...
