by Impact 21 | Jul 27, 2018 | Blog, Convenience Store Industry, Industry, Loyalty, Trends
The Wise Marketer sat down with Lesley Saitta, founder & CEO of Impact 21 to talk about the state and future of C-Store loyalty. Source: The Wise Marketer TWM – To get our readers grounded, tell us a little bit about Impact 21 and how you became so involved in...
by Impact 21 | Jul 26, 2018 | Blog, Loyalty
How can c-stores and retailers know if the data they are using truly affects the bottom line? Creating and maintaining a measurement plan for a loyalty program is an important part of pre-launch planning activities. Read more about the future of loyalty programs and...
by Impact 21 | Jul 26, 2018 | Blog, Industry, Press, Technology
Olives has recently been promoted at Impact 21 from his previous role. He brings deep expertise and skills in project management, IT organization, retail automation, process management, fuel management, convenience retail leadership, technical standards and...
by Impact 21 | Jul 12, 2018 | Blog, Loyalty
Loyalty programs have existed from the beginning of modern retail. Yet, there are new and different ways companies are changing loyalty and customer engagement programs. Read more about the next generation of loyalty programs in part 1 of this two-part series. A wave...
by Impact 21 | Jul 12, 2018 | Blog, Foodservice, Industry, Press
Salaria and Taylor fill new roles in Impact 21 and bring deep expertise in Fresh Food Program Development and Food Service Strategy.Impact 21, a retail consulting, analytics and services company, announced the appointment of Liza Salaria and Michael Taylor as its...
by Impact 21 | May 22, 2018 | Blog, Category Management, Convenience Store Industry, Industry
NACS featured an interview with Impact 21’s CEO, Lesley Saitta, in their Convenience Corner monthly web series designed for convenience store operators or those considering opening a store. Impact 21 has been providing c-store retailers with cost effective,...
