Resources

Impactful Insights

Skimming Security: How to Protect Yourself and Your Customers

​Gas stations and convenience stores continue to be victimized by skimming devices, which continue to pop up all over the nation. All too often, a lack of solid policies and procedures allow the breaches to occur. Understanding the risks can help you deter breaches. ​How Skimmers Work There are two kinds of skimmers: external and internal. External skimmers can be quickly installed by criminals who don’t need to gain access to the inside of a dispenser. The most common version of ...
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NACS 2015

Headed to NACS? Be sure to attend these innovative sessions lead or moderated by our Impact 21 team.   Double Down on Your Customer Engagement Strategy Lesley Saitta | Sunday, October 11, 4:10 pm - 5:00 pm Learn how Wawa and other companies are using customer data to create targeted offerings and fine tune products and services. This session is intended for category managers and marketing professionals. Improve Your Business with Electronic Business Process Automat ...
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Impact 21, a Global Consulting and Analytics Company, Moves Business Forward and Announces New Name, Logo, and Website

Impact 21 Moves Business Forward and Announces New Name, Logo, and Website. The company is offering "Connecting the Dots: Merchandise Management." It is Impact 21’s Proprietary 13-­Step Process for Effective Merchandise Management.

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[Webinar Link] C-Store Analytics: Improving the Customer Experience

In the webinar, “C-Store Analytics: Improving the Customer Experience,” industry veterans Todd Hale, a Nielsen Consultant, and Lesley Saitta, CEO of Impact21, joined RetailNext CMO, Marc Dietz, in discussing the trends, strategies and “how to’s” around C-store analytics. 
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CMA Webinar- Go To Market Strategy: Maximizing Your Potential

Impact 21's Lisa Stewart and Casey McKenzie conduct webinar on Go To Market

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